Workshop B
1.30 - 4.30

Using business intelligence for competitive strategy
Facilitated by: Shavram Malkani, Practice Lead, Analytics8

About the workshop:

To outshine competitors and earn sustainable returns greater than industry average during good and bad times, firms need market-responsive competitive strategies. Aligning their customer, product, supply chain and financial functions with strategy to create value, gives firms business advantage.

High performing firms remain alert by measuring results, stay agile by reducing organisational barriers and allowing collaboration, remain adaptive by creating strong performance incentives and being customer centric and stay aligned by having the right set of information flows and technologies.

In this session, learn how your firm can use business intelligence to gain a competitive edge and how performance dashboards can be modelled to visualize key metrics that embody the organisation’s goals and strategies.

Taking the example of a company that has been successful to date but is facing greater uncertainty in the future due to increasing competition, you will be guided through a step-by-step approach to developing competitive strategy for the company as well as modelling the appropriate metrics to help the managers of the company make sound decisions.

About the workshop Leader:

Shrav Malkani, Practice Lead with Analytics8, is a business intelligence thought leader, solutions architect and project manager with over 18 years of experience in the finance, telco, retail and public service sectors.

He helps clients increase profits, increase customer loyalty and expand market share while enhancing operational efficiency and compliance through pervasive role-based reporting, deeper business insight, predictive modelling, effective decision making and customer-centric transformation.

Prior to Analytics8, Shrav worked with Oracle, IBM and Citibank.
Analytics8 is a leading independent data warehousing and business intelligence professional services organisation with offices in Sydney, Melbourne and Chicago. Analytics8 provides both strategic advice and implementation services to Australia’s largest organisations across a broad spectrum of industry sectors.